Where the “7% Return” Comes from in Investing — Millennial Money with Katie (2024)

The focus of this blog shifts in accordance with my own obsessions, so you’ve probably noticed a focus on investing recently (before that it was psychological approaches to changing your spending habits, then it was travel rewards, and now… here we are).

I like to think that, as a result of my frenetic obsession-switching, you’re going to get a pretty damn well-rounded free InTeRnEt EdUcAtIoN. What more could you ask for? #ReferAFriend

Back to basics

One question I started to get more when I’d post about investing surprised me: “What do I have to invest in to get the 7% return?”

I realized: I had failed y’all on hitting the basics first before diving into a veritable deep-end of early retirement drawdown strategies.

Blame me, not yourselves –let’s talk about why I always use 7% in my examples.

When I first sat down to write this post, I figured I’d find 1,000,000 pages of Google search results with proof for the average –but I was surprised to find the search results were a little bit more all over the place than I expected, and most of the articles quoted some Warren Buffett Bloomberg article that I was unable to actually find (you know how it is –one article links the quote to another, which linked to a different secondary source, which linked to the first blog I found… it’s a circular cluster, and while I’m sure the quote is legitimate, I couldn’t find the original Bloomberg piece that these blogs allege originally published the interview, so I’m hesitant to include it here).

In any case, Buffett’s interview quote mostly just offered an explanation for why the average return is 7% (it has to do with GDP, inflation, and dividends, basically).

Moral of the story? It sounds like this is more contested and discussed in the finance community than I originally thought.

In short, the average stock market return since the S&P 500’s inception in 1926 through 2018 is approximately 10-11%.

When adjusted for inflation, it’s closer to about 7%. [Since we’re talking citations in this post: Investopedia.]

The S&P 500 today is composed of the 500 largest companies listed on stock exchanges in the U.S., and it’s responsible for driving most of the growth in the total market.

1926 was almost 100 years ago, and a lot has happened in the last century –if we shorten our look-back period to “recent” history, so to speak, I love this excerpt from Investopedia that regales us with tales of bull markets, bear markets, and “black swans”:

“The most recent 20-year span, from 2000 to 2020, not only included three bull markets and two bear markets, but it also experienced a couple of major black swans with the terrorist attacks in 2001 and the financial crisis in 2008. There were also a couple of outbreaks of war on top of widespread geopolitical strife, yet the S&P 500 still managed to generate a return of 8.2% with reinvested dividends. Adjusted for inflation, the return was 5.9%, which would have grown a $10,000 investment into $31,200.”

Notice anything hilarious about this paragraph? Any major black swans missing? Perhaps a black swan that’s lost its sense of taste and smell? As you can see, we had three of them in 20 years, and the market’s still doing great. My perception of this? The market is resilient.

That’s about 6% from 2000 to 2020.

“You could repeat that exercise over and over to try to find a hypothetical scenario you expect to play out over the next 20 years, or you could simply apply the broader assumption of an average annual return since the stock market’s inception, which is 6.86% on an inflation-adjusted basis. With that, you could expect your $10,000 investment to grow to $34,000 in 20 years.”

What does this mean for you?

Whether we’re talking a 5.9% return or the 12.97% return we’ve seen over the last 10 years, investing in the S&P 500 is all but USDA-choice, FDA-insured to beat your savings account by a landslide.

To invest in the S&P 500, you have options.

You can either buy index funds (that have slightly higher fees, as a general rule, and are priced once per day —index funds usually require a higher “buy-in” as well) or you can buy ETFs (which are made up of the exact same thing but traded throughout the day like a stock and usually have lower fees).

Got it? Two options. Index funds and ETFs.

Because I am a Vanguard loyalist, I invest in Vanguard index funds and ETFs:

VOO is the ticker symbol for the Vanguard S&P 500 ETF.

VFINX is the ticker symbol for the Vanguard 500 Index Fund Investor Shares.

They’re basically exactly the same, except for the way they trade.

All major investment banks have their own version of this, and at its most basic level, the index fund/ETF has a little piece of each company in the S&P 500. For a list of these companies, check out this article. Think Alphabet (Google). Amazon. American Express. Southwest Airlines! Domino’s Pizza! These are big names, and instead of hitching your wagon to one, you get to buy a little of all 500 when you invest in S&P 500 index funds and ETFs.

Other banks offer a similar investment “product,” and I did a little poking around.

It looks like Schwab’s and Fidelity’s index funds are cheaper than Vanguard’s; VFINX’s expense ratio is 0.14%. VOO’s expense ratio is 0.03%.

While VOO is an ETF and SWPPX is a mutual fund, remember: They’re just different banks’ versions of essentially the same thing, an account that buys a little of 500 different companies.

So now what?

While I like to use Betterment for proper diversification, you can also buy these index funds and ETFs in your regular brokerage account, IRA, and (usually) 401(k). Now that you have some names to plug in, it’s as simple as searching and pressing “buy” with the money you’ve put into the account.

Getting a 7% average return (based on the historical returns outlined above) is as simple as that.

Where the “7% Return” Comes from in Investing — Millennial Money with Katie (2024)

FAQs

Is 7% return on investment realistic? ›

General ROI: A positive ROI is generally considered good, with a normal ROI of 5-7% often seen as a reasonable expectation. However, a strong general ROI is something greater than 10%. Return on Stocks: On average, a ROI of 7% after inflation is often considered good, based on the historical returns of the market.

Where do millennials invest their money? ›

The Bank of America survey found that 80% of young investors are now looking to alternative investments, such as private equity, commodities, real estate and other tangible assets.

Is 7 a good rate of return? ›

A 7% return on a 401(k) falls within the average rate of return for most 401(k)s, which is between 5% and 8%.

How long does it take to double your money with a 7% return? ›

Why it Pays to Know the Math
Rate of ReturnRule of 72 # of Years to Double MoneyLogarithmic Formula # of Years to Double Money
5%14.414.2
6%12.011.9
7%10.310.2
8%9.09.0
15 more rows
Sep 14, 2023

What is the Buffett rule of investing? ›

Warren Buffett once said, “The first rule of an investment is don't lose [money]. And the second rule of an investment is don't forget the first rule.

How do I double money in 5 years? ›

If you want to double it in five years, the portfolio should be invested such that it yields 72/5=14.4%. 5. Though the Rule of 72 isn't the most accurate calculation, it gives a good idea to investors to project their portfolio values.

How to double your money in 7 years? ›

But by examining historical data, we can make an educated guess. According to Standard and Poor's, the average annualized return of the S&P index, which later became the S&P 500, from 1926 to 2020 was 10%. 1 At 10%, you could double your initial investment every seven years (72 divided by 10).

Why don't millennials invest? ›

A prime culprit: higher expenses that have limited their ability to put money aside for savings and investments.

How can millennials build wealth? ›

“As a millennial, if you are investing in your accounts — 401(k), Roth IRA, HSA, investment account — setting up automatic contributions on a monthly or per-paycheck basis, and over time if you are increasing the amount you are adding to those accounts, this allows your wealth to grow for you,” said Darren L.

Why are millennials struggling financially? ›

Key Takeaways. Millennials are confronting the distinct financial challenges they have, such as a post-recession job market, high student loan debt balances, a more expensive housing market, and growing credit card debt.

Is 7% return realistic? ›

While quite a few personal finance pundits have suggested that a stock investor can expect a 12% annual return, when you incorporate the impact of volatility and inflation, 7% is a more accurate historical estimate for an aggressive investor (someone primarily invested in stocks), and 5% would be more appropriate for ...

Where can I get a 10% return on my money? ›

Where can I get 10 percent return on investment?
  • Invest in stocks for the short term. ...
  • Real estate. ...
  • Investing in fine art. ...
  • Starting your own business. ...
  • Investing in wine. ...
  • Peer-to-peer lending. ...
  • Invest in REITs. ...
  • Invest in gold, silver, and other precious metals.

What is the safest investment with the highest return? ›

These seven low-risk but potentially high-return investment options can get the job done:
  • Money market funds.
  • Dividend stocks.
  • Bank certificates of deposit.
  • Annuities.
  • Bond funds.
  • High-yield savings accounts.
  • 60/40 mix of stocks and bonds.
May 13, 2024

Is 7 ROI good for real estate? ›

A “good” ROI is highly subjective because it largely depends on how risk-tolerant a particular investor is. But as a rule of thumb, most real estate investors aim for ROIs above 10%.

Is an 8% return realistic? ›

As a result, the 8% rate of return is a surface-level indicator of the investment's performance. In an environment with high inflation and taxes, your real return could be next to nothing. That said, investments can still be an excellent source of retirement income.

Is a 6% return realistic? ›

Generally speaking, if you're estimating how much your stock-market investment will return over time, we suggest using an average annual return of 6% and understanding that you'll experience down years as well as up years.

Is a good return on investment generally considered to be about 7% per year? ›

What Is Considered a Good Return on an Investment? A good return on investment is generally considered to be approximately 7% per year or higher, which is also the average annual return of the S&P 500, adjusting for inflation.

Top Articles
Latest Posts
Article information

Author: Tish Haag

Last Updated:

Views: 5479

Rating: 4.7 / 5 (47 voted)

Reviews: 94% of readers found this page helpful

Author information

Name: Tish Haag

Birthday: 1999-11-18

Address: 30256 Tara Expressway, Kutchburgh, VT 92892-0078

Phone: +4215847628708

Job: Internal Consulting Engineer

Hobby: Roller skating, Roller skating, Kayaking, Flying, Graffiti, Ghost hunting, scrapbook

Introduction: My name is Tish Haag, I am a excited, delightful, curious, beautiful, agreeable, enchanting, fancy person who loves writing and wants to share my knowledge and understanding with you.