Stock Valuations and the “Rule of 20” (2024)

The beginning of a new decade is one of those personal milestones that often prompts reflection and introspection. Where am I in life’s journey? How do I feel about the decade that just ended? What lies ahead?

Investors are no different and may have posed the same questions about the financial markets at the end of last year. Their review of the past decade was quite likely positive and upbeat. Stocks and bonds both had a remarkable run in this period. The S&P 500 index soared by an annualized 13.6% in the 2010s and the Barclays Aggregate Bond index1rose by 3.7% on an annual basis.

U.S. investors in particular were perhaps also gratified to see the dominant performance of their domestic stock market relative to the rest of the world. U.S. stocks generated cumulative returns of over 200% in the last ten years and outpaced stocks in both the developed and emerging foreign markets by over 150% in aggregate2.

As the stock market gets off to a strong start this year, concerns about valuations are now starting to grow. During a year of virtually no earnings growth, how could stocks perform so well? As Price-to-Earnings (P/E) multiples rise, are stocks expensive now or even overvalued?

The symmetry and numerology of the year 2020 brings to mind the good old“Rule of 20”as a useful way to think about these questions. A tried and tested heuristic in the stock market has been derived from the combined levels of the P/E ratio and the rate of inflation. Over the years, markets have shown a distinct tendency to revert back to a sum of 20 for these two metrics.

In other words, the Rule of 20 suggests that markets may be fairly valued when the sum of the P/E ratio and the inflation rate equals 20.

P/E + Inflation = 20

The stock market is deemed to be undervalued when the sum is below 20 and overvalued when the sum is above 20.

This seemingly simplified insight has nonetheless been surprisingly effective. Here are some historical observations3for the Rule of 20.

  • Markets rarely trade at equilibrium, so it’s no surprise that the Rule of 20 is also rarely achieved in precision.
  • The combined P/E ratio and inflation rate have ranged from a low of 14 to a high of 34.
  • Over the last 50 years or so, the average P/E is just below 16, average inflation is 4% and the average sum of P/E and inflation, as expected, is close to 20.

Let’s compare recent valuation and inflation trends against this historical backdrop.

Valuations in the last 5 years have trended higher. The average P/E in this period is measured at 18.1, which is admittedly higher than the 50-year average of 15.8.

However, the upward drift in P/E ratios is rooted in the fundamental drivers of low inflation and low interest rates, and not in speculation or euphoria as some might fear. Inflation in this period has come in significantly below its 50-year average at just 2.0%. Muted levels of inflation have been one of the most remarkable outcomes of this lengthy economic cycle.

As a result, the sum of P/E and inflation in the last 5 years registers at 20.1 which is almost surgically aligned with the Rule of 20. It also provides us with a key insight and takeaway. Higher-than-normal P/E ratios in recent years are being supported by lower-than-average inflation, and consequently, lower-than-average interest rates.

The P/E ratio, both forward and trailing, and inflation rate so far in 2020 are a notch higher than the 5-year average shown above. The average P/E this year is close to 19, inflation is around 2.5% and the sum of P/E + Inflation is just above 21.0.

  1. These levels are only slightly higher than the Rule of 20 norm and still close to fair valuations.
  2. We also attribute this small uptick in the P/E ratio to expectations of higher normalized growth in the second half of 2020, triggered by the recent truce in the trade war and concerted global central bank easing.

Any discussion of valuations or growth at this point would be incomplete without reference to the current concerns about the coronavirus. In this regard, we observe that geopolitical or “geomedical” events rarely have a lasting impact on the markets even though they inflict significant human pain and suffering. At this point, we hold a similar view that the current fears of a pandemic will also pass without meaningful permanent economic damage. We, therefore, believe that our valuation views discussed above in the context of the Rule of 20 still remain intact.

We believe that the U.S. stock market is fairly valued at these prices. We also believe that a U.S. recession is unlikely in the near future based upon the health of the consumer and the job market. We nevertheless remain vigilant to changing sources of risk and guard against them through a focus on high quality investments.

1Bloomberg Barclays US Aggregate Bond index
2Based on the S&P 500, MSCI EAFE and MSCI EM indexes
3Source: Evercore ISI
42020 data is through February

Stock Valuations and the “Rule of 20” (2024)

FAQs

What is the rule of 20 in market valuation? ›

In other words, the Rule of 20 suggests that markets may be fairly valued when the sum of the P/E ratio and the inflation rate equals 20. The stock market is deemed to be undervalued when the sum is below 20 and overvalued when the sum is above 20.

What is the 20 percent rule in stocks? ›

NYSE 20% Rule: Stockholder Approval Requirements for Securities Offerings | Practical Law. An overview of the so-called New York Stock Exchange (NYSE) 20% rule requiring stockholder approval before a listed company can issue 20% or more of its outstanding common stock or voting power.

How do you solve stock valuation? ›

The most common way to value a stock is to compute the company's price-to-earnings (P/E) ratio. The P/E ratio equals the company's stock price divided by its most recently reported earnings per share (EPS). A low P/E ratio implies that an investor buying the stock is receiving an attractive amount of value.

Should I sell at 20% gain? ›

Here's a specific rule to help boost your prospects for long-term stock investing success: Once your stock has broken out, take most of your profits when they reach 20% to 25%. If market conditions are choppy and decent gains are hard to come by, then you could exit the entire position.

How does the rule of 20 work? ›

Rule of 20 - Refers to a secondary hand evaluation methodology when a hand does not have sufficient strength to open bidding using a traditional point count. A player may open the bidding when the High Card Point sum added to the number of cards held in the two longest suits totals 20 or more.

What is the rule of 20 calculation? ›

The rule combines two key factors: the Price-to-Earnings (P/E) ratio and the expected earnings growth rate of a stock. In essence, the fair value P/E ratio should equal the expected earnings growth rate plus 20. When the actual P/E ratio of a stock aligns with this fair value P/E, the stock is considered fairly valued.

How does the 20 percent rule work? ›

The basis of the Pareto principle states that 80% of results come from 20% of actions. If you have any kind of work that can be segmented into smaller portions, the Pareto principle can help you identify what part of that work is the most influential.

What is the 20% rule in trading? ›

The 80/20 trading strategy means that the minority of trades or market conditions can account for the majority of returns — approximately 80% of gains come from 20% of trades. This principle is about focusing on the most productive trading opportunities.

What is the 80-20 rule in stocks? ›

In investing, the 80-20 rule generally holds that 20% of the holdings in a portfolio are responsible for 80% of the portfolio's growth. On the flip side, 20% of a portfolio's holdings could be responsible for 80% of its losses.

What is the formula for stock valuation? ›

Price-to-Earnings (P/E) Ratio

This ratio is calculated by dividing the market value price per share by the company's earnings per share. It is used for determining the market value of stock and future earnings growth.

What is the easiest way to calculate the value of a stock? ›

Price-to-earnings ratio (P/E): Calculated by dividing the current price of a stock by its EPS, the P/E ratio is a commonly quoted measure of stock value. In a nutshell, P/E tells you how much investors are paying for a dollar of a company's earnings.

What is the formula for valuation? ›

The formula for valuation using the market capitalization method is as below: Valuation = Share Price * Total Number of Shares. Typically, the market price of listed security factors the financial health, future earnings potential, and external factors' effect on the share price.

What is the 3-5-7 rule in trading? ›

The 3–5–7 rule in trading is a risk management principle that suggests allocating a certain percentage of your trading capital to different trades based on their risk levels. Here's how it typically works: 3% Rule: This suggests risking no more than 3% of your trading capital on any single trade.

At what age should you get out of the stock market? ›

There are no set ages to get into or to get out of the stock market. While older clients may want to reduce their investing risk as they age, this doesn't necessarily mean they should be totally out of the stock market.

What is the best time of day to sell stocks? ›

Best Time of Day to Sell Stock

The general trader consensus on the best time to sell a U.S. stock is probably just before the last hour of the NYSE's trading session from 3 p.m. to 4 p.m. EST.

What is meant by the 20 percent rule? ›

In finance, the twenty percent rule is a convention used by banks in relation to their credit management practices. Specifically, it stipulates that debtors must maintain bank deposits that are equal to at least 20% of their outstanding loans.

What is rule 0f 20? ›

Use the Rule of 20 – which states that you can open the bidding when your high-card point-count added to the number of cards in your two longest suits gets to 20.

What is the Lynch rule of 20? ›

One simplistic measure of this is Peter Lynch's Rule of 20. This suggests that stocks are attractively priced when the sum of inflation and market P/E ratios fall below 20. Price/Earnings-to-Growth (PEG) Ratio: The PEG ratio is a valuation metric that combines the P/E ratio with the company's earnings growth rate.

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