How Safe Are You? 17 Essential Safety Tips For Real Estate Agents (2024)

Article Courtesy of: Inman News
By: Luke Babich

Staying safe as a real estate agent is your first priority. Make these 17 best practices into your new daily habits

Being a real estate agent may seem like a safe job, especially when you compare it to dangerous occupations, such as commercial fishermen, tree trimmers or law enforcement. But performing the responsibilities of a real estate agent does involve risk, and crimes aren’t uncommon.

Showing a property alone, meeting new clients, and throwing open houses for dozens or even hundreds of strangers exposes you to a lot of people — not all of whom have your best interests at heart.

As discount and online brokerages have swelled the ranks of agents, there’s never been more of a need for vigilance and awareness of safety. Here are 17 safety tips that can help agents avoid trouble and maintain their personal safety.

1. Meet new clients at the office or in public

It’s not wise to meet a client for the first time at a property, especially if you’re going to be alone with them. Invite them to the office to discuss their real estate goals, or meet them at a coffee shop.
When you do meet them, use a prospect identification form to record all their personal information, and take a photo of their ID for your records.

2. Do daytime showings only

Take clients to properties during the day, preferably during normal business hours. If a client insists on a nighttime showing, tell your manager or a colleague where you’re going and whom you’re going with.
During the showing, turn on all the lights at the property, and open curtains and blinds to maximize visibility.

3. Do your due diligence

Before you meet with new clients, look at their social media accounts to get a sense of their personality, and do a quick Google search of their names to look for red flags. If there’s cause for concern, but you don’t want to lose a potential client, consider running a full background check.

4. Let people know where you’re going and who you’ll be with

Real estate agents don’t sit in their offices all day. They’re generally on the move, going to showings and meeting clients. If you’re not in the office, no one may notice your absence — unless you make your schedule known.

Make a shareable schedule, such as a free Google calendar, that will let your colleagues know where you’re going. If something happens to you, they’ll know where you were.

5. Never advertise a property as ‘vacant’

Telling the public a property is vacant is inviting trespassers. Everyone from mischievous high school kids to vagrants will be looking for a place to crash. Avoid this inconvenience by keeping a vacancy quiet.

6. Treat vacant properties with caution

If possible, give a tour of a vacant property from the outside only. If you must go inside with the client, tread carefully in case there are unexpected people inside. Surprising trespassers can provoke rash and sometimes dangerous reactions.

7. Familiarize yourself with a home before touring it

Before you take a client on a walkthrough, visit the house alone and familiarize yourself with the layout. Note any narrow spaces, dead ends or other potential problem areas. Strategize ways to avoid them.

Also, note if you have a phone signal in all areas of the property.

8. Let the client walk ahead of you

Try not to turn your back on clients, especially if you’re showing the property alone. Allow them to enter rooms before you so you can track their location at all times.

9. Avoid rooms with only one entry and exit

Don’t enter rooms with only one door, especially if they’re small. This can include walk-in closets, basem*nts, bathrooms, and laundry rooms. Invite the client to enter and examine the space while you remain in the hallway.

10. Use a panic button app

Safety apps let you notify the police or emergency responders with the press of a button. Many of them also incorporate GPS tracking that will automatically transmit your location.
These apps can be a great tool for agents working alone. If a client starts acting in a threatening manner, or you suddenly realize you’re not alone in a vacant property, just hit the panic button instead of fumbling with your phone’s keypad.

11. Shield your personal information

Don’t put your personal phone number or home address online or on your marketing materials. That could lead to unprofessional and unwanted contacts. If you use a lot of digital devices for your business, consider cybersecurity strategies to protect your data from being hacked.
This rule applies to sellers during open houses, too. Ensure they don’t leave documents, such as utility bills or bank statements, out during showings. They could be misused for online identity theft.

12. Be sensitive to the unexpected

If a client shows up with unexpected guests, asks to go to a second location, or is acting in an erratic or suspicious manner, don’t be shy about terminating or delaying the appointment.
The same applies if you arrive at a property to find it open, unlocked or showing signs of unauthorized occupation. If something feels strange to you, it could be a legitimate cause for concern.
Don’t ignore your gut just because you want to close on a big commission.

13. Have an exit strategy

Rehearse an excuse to end the showing if something seems off. You could say another client is due to arrive any minute, that you have to call your manager about an important matter or that you forgot something in your car.
Just have some kind of cover story ready, so it seems convincing at the moment if you have to use it.

14. Be watchful when parking

A lot of safety tips focus on showings, but arriving or leaving an appointment can be a dangerous time. When you’re getting into or out of your car, you’re generally distracted and probably holding something in your hands, making it a perfect opportunity for someone to surprise you. Be extra vigilant around your car, and try to park in busy, well-lit areas.

15. Avoid parking in driveways

If you park in a home’s driveway, another vehicle can easily block you. Park on the street instead.

16. Leave valuables at home

When you’re at a showing, don’t wear expensive, ostentatious jewelry because this could make you a target for thieves. Try not to carry a purse either. Lock it in the trunk of your car.

17. Finish an open house safely

Just because a home seems empty after an open house doesn’t mean there’s no one there. Carefully search the entire property, including potential hiding places such as closets and bathrooms, before you turn out the lights and lock up.
Ideally, you’d be accompanied by a colleague or friend. If not, consider carrying some pepper spray.

Learn more about RELATOR® Safety at our virtual real estate safety seminar, Prospect or Predators: Reduce The Risk Of Being Targeted on Friday, September 16!


Luke Babich is the CSO of Clever Real Estate in St. Louis.

How Safe Are You? 17 Essential Safety Tips For Real Estate Agents (2024)

FAQs

What are the three most important things to you in real estate? ›

I believe the three most important things when it comes to real estate are "location, timing, and circ*mstances," and here's why.

What is safety in real estate? ›

The overall real estate safety plan should include best practices such as: Always stay alert and aware of your surroundings. Never drive alone with a new client. Instead, meet at the agency or the home showing the first time. Show properties during daylight hours.

What is the most asked question to real estate agent? ›

Frequently Asked Real Estate Questions from Buyers
  • What's the initial step in purchasing a home? ...
  • What are my options if my offer is turned down? ...
  • How does my agent get paid when buying a house? ...
  • What if I sell my home but I'm not able to find a new one to buy? ...
  • Home prices are going down.

What are some hazards of being a real estate agent? ›

Learn the risks and what precautions you can take to stay safe.
  • Entering foreclosed or vacant homes. ...
  • Meeting with a new client for the first time. ...
  • Showing a property alone. ...
  • Open houses. ...
  • Flashy personal marketing. ...
  • Transporting strangers in your car.

What are the 4 P's of real estate? ›

If you've been working as a professional marketer anytime in the last 60 years, you are likely familiar with the four Ps of real estate marketing: product, price, place and promotion. The four Ps are often referred to as the “marketing mix” and encompass a range of factors that are considered when marketing a product.

What are the 5 golden rules of real estate? ›

If you follow these 5 Golden Rules for Property investing i.e. Buy from motivated sellers; Buy in an area of strong rental demand; Buy for positive cash-flow; Buy for the long-term; Always have a cash buffer. You will minimise the risk of property investing and maximise your returns.

How much risk is there in real estate? ›

Real estate is generally considered a moderate to high-risk industry. While it offers the potential for returns, factors such as market dynamics, economic conditions, and changes in supply and demand can affect rental income and property values.

Which of the following is a top safety concern for real estate agents? ›

Of these issues, realtors worry most about the people they meet in the course of their work. This fear is warranted: due to the nature of their job, real estate agents are occasionally victims of robbery, kidnapping, and even murder. While these crimes are uncommon, many realtors are aware of the risks posed to them.

How can real estate be risky? ›

Real estate investing can be lucrative but it's important to understand the risks. Key risks include bad locations, negative cash flows, high vacancies, and problematic tenants.

What personality is best for a real estate agent? ›

Top Ten Traits of a Real Estate Agent
  1. Adaptability and Innovation.
  2. Networking and Relationship Building. ...
  3. An Understanding of the Local Housing Market. ...
  4. Attention to Detail. ...
  5. An Engaging Personality. ...
  6. An Interest in Houses and Architecture. ...
  7. Hustle and Tenacity. ...
  8. Honesty and Integrity. ...

What is the toughest thing about being a real estate agent? ›

One of the hardest things about being a real estate agent is smoothing your income so that it is consistent throughout the year. This requires discipline and rigorous budgeting. Some agents take second jobs.

How can I be a confident realtor? ›

  1. 9 Ways to Build Confidence as a Real Estate Agent. To have success in the real estate industry, self-confidence is vital. ...
  2. Identify the Problem Area. ...
  3. Change Your Mindset with Affirmations. ...
  4. Commit to Working on Your Confidence. ...
  5. Find a Mentor. ...
  6. Don't Get Discouraged. ...
  7. Reflect on Your “Why” ...
  8. Face Your Fear of Failure.

What is safety risk in real estate? ›

Real estate agents face significant risks such as injuries from slips, machinery or falling objects when touring construction and renovation sites, necessitating adherence to safety tips to navigate these hazards effectively.

What is the biggest problem real estate agents face? ›

Here are five of the biggest challenges real estate agents encounter on their road to success – and how to overcome them.
  1. Market Fluctuations. Nothing stays the same in real estate. ...
  2. Fierce Competition. ...
  3. Long Hours. ...
  4. Time Management.
Nov 18, 2023

What scares a real estate agent the most? ›

1) Fear of rejection.

This is often the first thing to come to mind when realtors are asked to share their biggest fear, especially for those agents who are new to the industry. It's a scary thing to put yourself out there—to go door-knocking or cold-calling.

What are the three most important parts of real estate? ›

Essentially, there are three major phases of when investing in real estate: development, value-add, and stabilization. Each phase is then composed of sub-phases. In total, many different steps are involved, and each step has an accompanying level of risk before the first day of returns.

What are your top 3 goals in real estate? ›

By understanding the three key real estate goals — buy, sell, and invest — investors can create a strategy that helps them achieve their desired financial outcomes.

What are the three most important words in real estate? ›

There is an old adage, that the three most important words in real estate are 'Location, Location, Location'.

What are the 3 characteristics of real estate? ›

Understanding Real Estate

The physical characteristics of land include its immobility, indestructibility, and uniqueness, where each parcel of land differs geographically. Real estate encompasses the land, plus any permanent man-made additions, such as houses and other buildings.

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