Angel ROI | Business Equity & Angel Investors (2024)

When pursuing funding for your company, you are bound to consider angel investors at some point. They are a common source of early-stage funding and can provide the boost your company needs to get off the ground. But before taking angel money, it is important to understand how these investors work and how much they expect in return. This guide will explain everything you need to know in terms of angel investments, ROI, and what to expect in terms of equity.

How Most Angel Investors Invest In Companies

Angel investors are typically wealthy individuals who invest their money into companies in exchange for equity. They are often former entrepreneurs themselves or have some experience in the industry in which the company operates. Because they are investing their own money into the business venture, an angel investment tends to include more hands-on management than venture capitalists investment.

There are three ways that angel investors typically invest in companies:

  1. Direct equity stake: The angel investor buys shares of the company outright and becomes a shareholder.
  2. New Business loans: The angel investor loans the business owners money with the expectation that the loan will be paid back with interest.
  3. Convertible preferred stock: The angel investor purchases shares of preferred stock that can be converted into common stock at a later date.

What Is The Average ROI For Angel Investors?

On average, potential angel investors expects to see a return of about 27% or 2.5 to 3 times their initial investment within 5 to 7 years. This means that if an angel investor invests $100,000 into a company, they expect to see a return of $250,000 to $300,000 over the next 5 to 7 years.

However, it is important to keep in mind that angel investing is a high-risk, high-reward venture. While some angel investors may see returns of 10x or more, others may end up losing all of their investment. Some angel investors may ask for a higher equity stake in exchange for a lower ROI, while others may be more flexible. Most angel groups invest knowing that very few startups succeed, which is why they do not tend to start with larger investments.

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Factors That Affect An Angel Investor’s Equity

There are a few key factors that will affect how much equity an angel investor will receive in return for their investment.

  • Company’s Valuation: The pre-money valuation is the value of the company before the angel investor makes their investment. This number is important because it will determine how much of the company the angel owns after they invest, and what their equity positions will be.
  • Timing: The angel investor’s equity stake will also be affected by when they make their investment. If the angel invests in the first round or early on in the company, they will likely receive a larger equity stake than if they invest later down the road.
  • Their Initial Investment: The size of the original investment helps to dictate the equity the angel investor receives. Typically the larger the angel’s investment, the more equity they will receive.
  • The Amount Of Money The Company Needs: If the company is seeking a large amount of money or venture capital, the angel’s equity stake will be diluted more because they will own a smaller percentage of the company.

What Ownership Stake Should You Offer an Angel Investor?

As a general rule of thumb, angel investors usually receive between 10% and 20% ownership stake in the companies they invest in. However, there are a few factors that can affect how much equity an angel investor will receive.

Factors Affecting Ownership Stake for Angel Investors

Stage of the Company

If the company is early or startup stage and has yet to generate any revenue or annual income, the angel investor will likely receive a larger equity stake. However, if the company or small business is further along and has already generated some revenue, the angel investor will likely receive a smaller equity stake.

Investment Amount

As mentioned before, the more angel’s provide funding, the more equity they will receive. This is often discussed before any deal is made and clearly outlined on the term sheet.

Investor’s Experience

If the angel investor has a lot of experience in the industry or are accredited investors, they will likely receive a larger equity stake. However, if the angel investor is new to the industry, they will likely receive a smaller equity stake.

When business owners decide to look for angel funding, they will usually negotiate their equity as well as their ROI with the angel investor. Some angels may ask for up to 50% equity in the company, while others may be willing to accept a lower equity stake in return for a higher ROI. Others still may be willing to offer equity financing to allow for some form of equity along with a business loan. There are many different options available when businesses find angel investors, so be aware that you will need to negotiate with investors in order to come to an agreement that is fair for both parties.

When Do Angel Investors See A Return?

An angel investor typically sees a return on their investment within 5 to 7 years. However, it is important to keep in mind that angel investing is a high-risk, high-reward venture. While some angel investors may see returns of 10x or more, others may end up losing all of their investment.

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What Are Other Ways That Angels Earn From Their Investments?

There are a few other ways that angels can profit on their investment. They may negotiate these terms in order to ensure they get some money back no matter what the outcome of the company is. Three of these strategies include:

  • Exit strategies: One way that angel investors earn from their investments is through successful exits. An exit strategy is a plan for how the angel investor will get their money back when they sell their equity stake in the company. There are a few different exit strategies that angel investors may use, such as an IPO (Initial Public Offering) or a sale of the company.
  • Dividends: Another way that angel investors can earn from their investments is through dividends. Dividends are payments that angel investors receive from the company in return for their equity stake. The amount of dividends that an angel investor receives will depend on the company’s profitability and the angel’s equity stake in the company.
  • Employee Compensation: Some angel investors may negotiate a role in the company in return for their investment. This could include a board seat or a position as an advisor. Angel investors who take on this type of role will typically receive some form of compensation, such as a salary.

Angel investors play an important role in the startup phase for many businesses, and is often included in their initial business plan. They provide much-needed funding for early-stage companies and help them to grow and scale. In return for their investment, angel investors usually receive equity in the company. It’s important to remember that angel investors are taking on a high risk by investing in early-stage companies. Therefore, they usually expect to see a high return on their investment. Keep this in mind while negotiating with angel investors, as you will need to come to an agreement that is fair for both parties.

Angel Investor Frequently Asked Questions

What is the average ROI for angel investors?

The average ROI for angel investors is 27% within 5 to 7 years. However, it is important to keep in mind that angel investing is a high-risk, high-reward venture. While some angel investors may see returns of 10x or more, others may end up losing all of their investment.

What is an exit strategy?

An exit strategy is a plan for how the angel investor will get their money back when they sell their equity stake in the company. There are a few different exit strategies that angel investors may use, such as an IPO (Initial Public Offering) or a sale of the company.

What are dividends?

Dividends are payments that angel investors receive from the company in return for their equity stake. The amount of dividends that an angel investor receives will depend on the company's profitability and the angel's equity stake in the company.

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Angel ROI | Business Equity & Angel Investors (2024)

FAQs

What is the ROI for angel investors? ›

It's important to note that investing in startups carries inherent risks, and not all investments yield high returns. However, successful investments in early-stage companies can provide substantial returns. On average, angel investors and venture capitalists aim for ROI in the range of 20% to 30% or higher.

What is the difference between angel investors and equity investors? ›

While VC firms and angel investors are focused on early-stage funding, private equity firms will invest in businesses more mature businesses so long as there is the potential for substantial growth. The portfolio companies tend to be more mature, with sustainable income and growth.

How much equity do angel investors get? ›

The amount of equity that angels receive in return for their initial investment varies widely. It's typically between around 10% and 25% but it can be as much as 40% or more. Angel investment is most suitable if your business has growth potential, and you're willing to give up part ownership in return for investment.

Do angel investors actually make money? ›

Because their investment makes them partial owners of the business, angel investors typically make money only if the business is successful. This position should motivate them to help add as much value as possible.

What is the average IRR for angel investors? ›

It found the average return was 2.6x the capital invested over 3.5 years. That equates to a 27% IRR. Another study by the Angel Resource Institute reviewed 245 exits across 20 angel funds. The average return multiple was 2.5x over 4.5 years, or a 22% IRR.

What do angel investors get back? ›

Then, they provide funding to their chosen startups to cover costs until the business starts growing. Angels typically invest $5,000 to $150,000 per startup. In return, they receive an equity stake in the company. That averages around 20% but can rise to as much as 50% of a young company.

Are Shark Tank angel investors? ›

An angel investor is an individual who invests in startups usually in exchange for an agreed-upon percentage of ownership in the company. So, while by definition these Shark Tank hosts are, in fact, angel investors, they look and act differently than the angel investors who invest beyond the tank.

Are angel investors wealthy? ›

Angel investors are affluent individuals who provide capital for startup companies, typically in exchange for ownership equity or convertible debt. Their typical background often includes successful entrepreneurs or retired business executives, and they possess a wealth of experience and a high net worth.

Can equity financing come from angel investors? ›

Angel investors are individuals who provide capital in exchange for ownership equity or convertible debt, often offering mentorship and expertise in addition to funding. Crowdfunding platforms allow companies to raise capital from many individuals, each making small contributions in exchange for equity.

How do you give equity to an angel investor? ›

Its important to understand what type of return on investment the angel investor is expecting and how much equity is necessary to ensure that return. This can be determined by calculating the value of the business and then using a valuations toolkit to determine the amount of equity necessary for the desired return.

How much should I ask an angel investor? ›

While there are no strict rules, think funding in the range of $50,000 to $500,000. However, your request will depend on the stage of your company and the deal terms you offer.

What is the average valuation for angel investors? ›

Benefits of angel investment valuation

The typical round size is between $250,000 and $1 million, with a $1 million to $3 million range for firm valuations.

What is the ROI of angel investors? ›

What is the average ROI for angel investors? The average ROI for angel investors is 27% within 5 to 7 years. However, it is important to keep in mind that angel investing is a high-risk, high-reward venture. While some angel investors may see returns of 10x or more, others may end up losing all of their investment.

What is the payback of an angel investor? ›

It's not uncommon for an angel investor to expect a 30% return on their money. Angel investors will have a ROI expectation in mind as part of their exit strategy. This is the point in time when they sell their equity in the company to make up their initial investment and any profits.

What is the average net worth of an angel investor? ›

High Net Worth Individuals

The typical angel investor is someone who's net worth is likely in excess of $1 million or who earns over $200,000 per year.

What is the expected return of a business angel? ›

A business angel with the right skills can strengthen your business by adding skills or experience that you lack. You can offer the business angel the possibility of a high return. This usually means an expected average annual return of at least 20-30% over the life of the investment.

What is the ROI of a startup investment? ›

ROI is a measure of how much profit or loss an investment generates relative to its initial cost. It can help you evaluate the performance and potential of a startup, as well as compare it with other investment options.

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